The Guest Factor - Video Guestbooks
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Case Study 7 - McDonalds

McDonalds were looking for a fun, interactive activity for their younger customers. Getting a photo taken with the ever-popular Ronald MacDonald, by simply pressing a button on a Guest Factor kiosk, proved a hit with hundreds of delighted kids, who could also send home an electronic version of their memento.

The kiosk was fully customised, on-screen and on the fascia, to McDonalds’ exact requirements, with the addition of a life-size Ronald MacDonald cut-out peeking round the side, providing a cheery welcome.

Photographs McDonalds Guest Factor